The Universal Building Identification Number (UBIN) gives every building a unique, verifiable digital identity—much like a VIN for vehicles or a CUSIP for investments. By anchoring data to UBIN, Backpack creates a single source of truth that brings trust, transparency, and efficiency to how building information is shared and managed. It also unlocks new ways to generate value from data across the built environment.


Backpack’s Supplier Marketplace connects global suppliers and building owners in a data-driven ecosystem. Suppliers are rewarded for enrolling buildings and gain valuable insights, while owners receive exclusive rebates on products and services. Together, they create a smarter, more collaborative marketplace that benefits the entire industry.

Taking the Built World into the Digital  World

Backpack Networks is redefining how buildings create identity and unlock value. Powered by the Universal Building Identification Number (UBIN)™, Backpack integrates on-site verification and digital system data into a single, trusted platform—providing owners, operators, and investors with a unified source of truth for every property.  

Backpack has assembled a leadership team with proven experience scaling global organizations at the intersection of real estate, infrastructure, technology, and the capital markets.

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Meet the team

Leadership

David Kasierman

Founder & Executive Chairman

Gary Michel

Chief Executive Officer & Director

Mark Trutna

Chief Operating Officer

Christian Falk

EVP, Strategy & Corporate Development

Waynewright Malcolm

EVP & Chief Financial Officer

David McCain, Esq.

EVP, Secretary & General Counsel

Board of Directors

David Kasierman

Founder & Executive Chairman

Rob Deutschman

Former Vice-Chairman, Enron Creditors Recovery; Chairman, Digital Turbine

Rich DeZego

Former Worldwide Head of Real Estate, HSBC

Richard Leeds

Executive Chairman, Global Industrial

Gary Michel

Chief Executive Officer & Director

Armando Olivera

Former CEO, Florida Power & Light; Board Member Fluor, Con Ed & Lennar

Barry Porter

Co-Founder, Global Crossing

Board of Advisors

Mark Almeida

Former President, Moody’s Analytics

Paul Dodge

Former SVP Supply Chain, Lennar

Emily Frager

Chief Client Officer, FleishmanHillard

Rob Gendelman

Head of Equities, Loews

Robert Hoopes

Chief Executive Officer, VOX Global

Mitch Kider

Chairman and Managing Partner, Weiner Brodsky Kider

Jay Leek

Managing Partner, SYN Ventures & Former CISO, Blackstone

John McGrail

Former Counselor to Under Secretary for Domestic Finance, U.S. Department of the Treasury

Ambassador Ed McMullen

Former US Ambassador to Switzerland & Liechtenstein

Gautam Mukunda

Former Professor, Harvard Business School

Rob Palatnick

Former Head of Innovation, DTCC

Chris Putala

Putala Strategies

“We believe that data serves as the backbone to driving change in the built environment, unlocking new value for owners, creating opportunities for suppliers, and helping advance innovation"

“The world’s buildings generate extraordinary amounts of data every day, but most of it is locked away, decentralized, and unused. We are changing that by giving buildings identity and bringing light to data that enhances value for owners, operators, suppliers, government, and the capital markets. It’s a true paradigm shift"

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